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FOR IMMEDIATE RELEASE

NATICK, MA, USA April 5, 2017

New Compact Barcode Reader Delivers Powerful Performance

DataMan 70 offers highest read rates for label-based codes in an ultra-compact form factor

Cognex Corporation (NASDAQ: CGNX), the world's leading supplier of industrial barcode readers and machine vision, announced today the addition of the DataMan 70 series to its successful line of compact fixed-mount barcode readers. DataMan 70 delivers the highest read rates for 1-D and 2-D label-based barcodes in a form factor small enough to fit in the palm of your hand.

Cognex's DataMan 70 series offers manufacturing and logistics companies higher performance than single-line and raster laser scanners, at an equivalent cost. Its flexible configuration options and small size also make it ideal for mounting in tight spaces on production lines and in machinery.

"We've seen tremendous demand for our compact fixed-mount barcode readers from laser scanner users tired of low performance and short product lifespans," says Carl Gerst, Cognex Senior Vice President, ID Products. "The new DataMan 70 offers more advanced image formation to read even damaged or distorted label-based codes, and it's designed with no moving parts, meaning it won't require maintenance."

DataMan 70 is optimized with industry-leading barcode reading algorithms and individually controlled LEDs to ensure continuously high read rates. Measuring just 22.2mm x 35.8 mm x 42.4 mm, it is ultra-compact, yet powerful enough to perform the most challenging label-based barcode reading applications.

DataMan 70 series is available now. For more information, go to www.cognex.com/dataman-70.

About Cognex

Cognex Corporation designs, develops, manufactures, and markets a range of products that incorporate sophisticated machine vision technology that gives them the ability to "see." Cognex® products include barcode readers, machine vision sensors, and machine vision systems that are used in factories, warehouses, and distribution centers around the world to guide, gauge, inspect, identify, and assure the quality of items during the manufacturing and distribution process. Cognex is the world's leader in the machine vision industry, having shipped more than 1 million vision-based products, representing over $4 billion in cumulative revenue, since the company's founding in 1981. Headquartered in Natick, Massachusetts, USA, Cognex has regional offices and distributors located throughout the Americas, Europe, and Asia. For details visit Cognex online at http://www.cognex.com. Cognex and DataMan are registered U.S. trademarks of Cognex Corporation.